Use legos strategi...

[PlayMoto]

oh, no licencing please!

playmobil has done a great job being original

 

indeed, i'm a real lego fan and have been for years, but the way things are going at TLC, i have backed off and feel let down.
Repeats of the same, prices are getting higher again (come on you've seen that prices??? around €90 for a freightplane? Get serious)
Nope, sets are getting interesting though finally again real playsets, but prices are soaring and so are the themes.

That Chima is horrendous and so are all those other themes. BLEH 
The only interesting theme is the Lone Ranger with it's western sets.

well, maybe i'm just becoming and old and grumpy man 

anyhow, please no licensing for PM. They do a good job as it is, staying with their roots 

[PlaymoMan]

That Chima is horrendous and so are all those other themes. BLEH 
The only interesting theme is the Lone Ranger with it's western sets.

Licensed themes such as the Lone Ranger and Pirates of the Caribbean are definitely an improvement from themes such as Chima and Ninjago, although, even then, they limit the creativity of the child by giving them characters and settings that are confined to the movie's plot.

[Rhalius]

that lone ranger lego still has nothing on the western sets they released in the 90's. What are kids supposed to do with a lone ranger in each set? Makes it more of a ranger squad than a lone ranger.

Same for pirates of the carribean lego and the pirate sets they had earlier. Not just set pieces to replay the movie, but treasure islands, pirate coves, cannon towers and other imaginative sets that instilled a true sense of adventure!

[Ismene]

When it comes to Lego, all I really want is a big bucket of bricks - no themes, no named characters, just good ole' bricks. My niece is just getting to an age where she can play with toys with small parts. Thankfully, we still have our Lego set from the 90's because many of the new sets are referencing movies that she is not old enough to see.

I'd imagine the western sets would be more popular in the USA than other parts of the world, its popular everywhere but surely its more interesting to the nation whose history its portraying? Theres even northern and southern soldiers.

On the contrary, I live in the southwest USA, and I only care about western sets in that some parts can be worked into the Victorian theme. I work in a multicultural department (locals, other Americans, French, German, Italian, Chinese, Japanese, Egyptian, etc.). Guess who is most likely to wear cowboy boots? -------------- The Germans. 

[Rhalius]

Maybe it will sell big in texas?